Sophie Mae
This approach is also used by many commercial organizations. Many sellers try to persuade the customer to make a larger purchase, urging him initially to buy something small. This can be almost anything, as in the case of a small purchase is not about profit, but to arouse in the client engagement. It is expected that the next, Sophie Mae even much larger purchases appear as a natural consequence of the former. Clearly expresses this article in the magazine merchants. American Salesman:
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