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And this demonstration shows the words. The same thing – in this case, water of room temperature – can we be perceived in different ways, depending on the nature of the events preceding it. Small, neat tool to influence the form of the principle of contrast is not, of course, not noticed by the many practitioners of social influence. Paola Rios The great advantage of this principle is not only that it works, but that it operates in a noticeable way. Those who use the principle of contrast, to persuade us of something, they can do at all without revealing the whole situation was organized in such a way as to persuade us. Paola Rios good example is clothing stores.
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